“Design Thinking” – Designing with your audiences needs in mind

Today in group Project we were introduced to the idea of “Design Thinking“. It is a really good concept when considering the idea of socially responsive design. I feel that when I design something I might design it with myself, my needs in mind. “Design Thinking” has given me a clear way of thinking of my target audience and designing for their needs.


Guido Kovalskys (The Whiteboard – Stanford d.school)

When completing the 1 hour exercise in class I felt frustrated. I found it was really hard to complete the exercise in that period of time. But I soon realised that it was supposed to be a quick (ish) exercise from which you could conduct again and again ending with different outcomes.


What I had to do was interview my partner based on the contents of their purse. From this I had to take my findings and consider what their goals are and come up with an insight from this. 10723243_10152442559918214_104780893_n

I had to generate ideas that would meet their needs. At first I thought it was hard. How was I supposed to know their needs if they didn’t tell me them. This is were I struggled with the exercise… please excuse the ideas…


It wasn’t until I realised that the answer may not have been in what my partner had told me but rather what they hadn’t told me. In their purse they liked to have different spaces to hide things away but have so many so that they know where each thing is. But I also know this person is super organised and is into their crafts.

10715960_10152442559758214_1077869231_nThis is why I designed a “Techno Cabnet”. It’s a filing cabnet with screens on the front that gave a side and top few of the contents. It also keeps an inventory of its contents and can let the user know when something is running low. This was interesting as it is annoying to have things neatly away but you have to pull it all out to find out where something is. It was received my partner well… I think…

Over all I thought it was a good process… One I would need to do a couple of times to get really inspired but non the less a process I would do.

Group Project – “Socially Responsive Design”

Today I found out the theme for our final year projects, Socially Responsive Design. When I first thought of the theme I was quite apprehensive, but upon research I discovered that there was endless possibilities and approaches.

“Socially responsive design takes as its primary driver social issues, its main consideration social impact, and its main objective social change” (www.designagainstcrime.com)

This is a quote from the Design Against Crime website defines “Socially Responsive Design”. For me, this quote sums it up. As a designer you always have a target audience in mind, but do we always consider the impact it will have on society as a whole? For a design to be socially responsive it needs to incorporate a style of design that captures and displays feedback pro social change. It is not for the purpose of its own aesthetics or high street interest but is for the benefit of social modification.
Logo(University of the Arts London)
Because socially responsive design is dealing with society there are many key areas it targets:

  1. Crime: Solutions to problems face by society e.g theft
  2. Discrimination: Combating discrimination against groups/communities and disabilities.
  3. Social Stigmas: Changing peoples perceptions.

To be able to develop socially responsive design one must fully understand the social issue they wish to alter. If one does this correctly they should be able to create social change. I think that with society in mind and targeting the design towards a social issue can lead to useful, broad targeted and social profit projects.

8bit time – Low resolution, GUI icon design for a wristwatch – Post 3

Here is my final write up and images of my assignment. Included are the sketches done a few weeks back.

I enjoyed this assignment and feel that I did it to the best of my abilities. I thoroughly thought out my idea and planned it before hand. I feel this saved me a lot of time in the long run.

8bit Time Assignment - Page 1







8bit Time Assignment - Page 2 & 3








8bit Time Assignment - Page 4 & 5








8bit Time Assignment - Page 6

8bit time – Low resolution, GUI icon design for a wristwatch – Post 1

In Multimedia Human Computer Interaction we have been given the task to design low resolution, GUI icon design for a wristwatch in 8bit time. It does not have to be interactive, it is purely a GUI prototype.

The watch display is 60px × 60px which we have to create a background image for. There are three buttons below the disply left, select and right. There are 4 icons that need to be designed 40px × 40px :

– An icon that represents you (for preferences)
– Fitness Tracker Mode
– Mp3 player mode
– Drum mode (the watch is also a drum machine)

There needs to be two versions of each of these one to display that the option has been selected and the other to display the opposite.

Also only 8 colours are allowed to be used for the background and a separate 8 colours for the icons.

I’m looking forward to this assignment and I will upload further developments as I go along.

Here is my research so far:

Research Page 1Research Page 2

Ampersand Project – Post 1

In Digital Visualisation & Design we have been put into groups of four. In this group we have to create four books that have a common similarity to make them a series, using our individual ideas of graphic design.

The group had a brain storm and we came up with the idea of creating a children’s book. It will be based on the friendship of a squirrel and a hamster. Together they go on adventures and help each other to overcome difficulties they face along the way. It gets across the idea that no matter what differences you have you can be friends with anyone.

Peter Rabbit

We have given each member a role in the group. I have to research other children’s book to see what kind of narratives and language it used. Other roles included designing the layout, the type of font, proof reading etc. Each member is responsible for their own graphic design in their book.

I think for my style of graphic I will use water colours. When I think of a children’s book I think of ‘Petter Rabbit’.

I love that the image is not defined by a border. It seems natural, clean and innocent, exactly what i think needs to be portrayed in a children’s book.

Interactive Multimedia Coding Assignment – Post 3

Sheep - Spring Character

So I’ve decided to start designing my characters for each season. My sheep is for Spring. Although I am aware that this project is more about the programming and interactive side but I still want to try and make it aesthetically pleasing.

I have tried to keep it ‘child friendly’. I have also put a white stroke around the shape of the sheep to give it a sticker look. I think all interactive things (Clickable characters/objects etc.) will have this style to make them stand out.

Butterfly - Summer CharacterThe Butterfly is for Summer. I really like how it turned out. my only concern is I am not sure if it is ‘child friendly’ enough compared to the sheep. Continuity, is for me, a really important aspect.